Creating a fully functional and an
effective website is an essential combination of Skill, technology and lastly,
accessibility. Still website seems incompetent when it lags behind in terms of
accessibility. A
website is said to be accessible when it serves its need to all users,
irrespective of their conditions, limitations or available technology.
Underestimating the concept of accessibility not only leads to loss of visitors
but demeans your business goal too. I present this compilation to my readers to
make them understand the long lost importance of accessibility and ways to
achieve it.
Types Of
Limitations Affecting Website Usability
a) Physical limitations
include barriers that limit a user from using input devices such as a mouse or
a keyboard.
b) Visual limitations include
barriers such as poor eyesight or blindness that limit a user from browsing the
internet.
c) Hearing
limitations avoid a user from accessing any audio content of your website.
d) Technological -There are some regions where internet connectivity is limited or
speed might be too slow for a website to function effectively.
Perks Of An
Accessible Website
Better market Stand
People with physical
or mental dissimilarities constitute a recognizable portion of the human
society, which is why making your website accessible to them will assist you in
capturing a strong market stand.
Better web presence
As I mentioned
earlier, an accessible website is also the one visible in the search engine,
which means a better web presence. Also clean codes and CSS ensure that the
website maintenance cost is the least.
Improved brand
awareness
Paying attention to
ignored user groups especially commitment for the physically challenged,
spreads a positive image of the firm in the market that is a positive PR.
Moreover, maintaining an accessible website ensures compatibility as per the
latest web standards too.
Increased usability
Accessible website
includes a butter smooth navigation with understandable content, which
encourages a user to stay for a longer period; hence, this ensures optimum
sales conversion.
Tips to improve the accessibility ! “Evolution is an intangible asset that supports constant improvement” |
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